in-aisle Influencer
Brand Influencers break the shopping habits of consumers and gives your products a voice. Too often, shoppers buy on instinct while in a rush. They grab what they know from familiar locations. As a result, they are blind to new offerings and lack an understanding of product development.
If only you could give the product a voice to engage with shoppers and communicate key points and how the product can simplify your life or make an experience more enjoyable.
If the messaging is correct, you can create brand activism with consumers sharing your products and values within their community.